Spatial Computing Business Newsletter, March 2025

🚀 Latest Real-world Spatial Applications 

• March 11, 2025: Metallica unveils immersive concert for Apple Vision Pro. Apple has unveiled an exclusive concert experience featuring Metallica for Vision Pro, bringing fans front and center with spatial audio and immersive visuals. Read more

• March 10, 2025: Lowe’s Expands STYLE STUDIO™ to Stores with Apple Vision Pro. Lowe’s has expanded its STYLE STUDIO™ for Apple Vision Pro to in-store experiences, allowing customers in Austin, Texas, to design and visualize home renovations in real-time. Read more

• March 9, 2025: NASA trains for Artemis missions with Meta Quest 3. NASA is utilizing Meta Quest 3’s virtual reality technology to train astronauts for upcoming Artemis moon missions, enhancing space mission simulations. Read more

• March 6, 2025: NASCAR brings fan experiences to Meta Quest 3. NASCAR introduces spatial viewing technologies for the 2025 Daytona 500 race, allowing fans to engage with live races in a fully immersive environment. Read more

• March 4, 2025: Plainfield Public Schools aims to transform CTE Pathways with Apple Vision Pro. Intending to revolutionize career and technical education (CTE), Plainfield Public Schools has integrated Apple Vision Pro into its curriculum, providing students with hands-on immersive learning experiences. Read more

• February 26, 2025: Meta for Education rolling out for Meta Quest 3/3S. Meta’s new education-focused offering is now generally available, aiming to enhance learning experiences through immersive spatial computing. Read more

• February 26, 2025: U2 releases documentary for Apple Vision Pro. Users can now experience an immersive documentary about U2 frontman Bono, bringing fans closer to the musician’s journey through an innovative storytelling format. Read more

• February 25, 2025: Dassault Systèmes introduces product design and manufacturing application on Apple Vision Pro. Their immersive platform allows engineers and designers to interact with digital prototypes in 3D space, enhancing collaboration and precision. Read more 

⚙️ Operating System Announcements

visionOS 2.4 Beta 3 update

Apple has rolled out the latest visionOS in beta, introducing major updates to the Vision Pro:

• Apple Intelligence Integration – AI-powered tools like Writing Tools, Genmojis, and the Image Playground app enhance on-device processing.

• Spatial Content App – A dedicated app for viewing 3D images and panoramas, improving spatial media experiences.

• Guest User Mode Update – Enables iPhone-controlled guest access, making it easier to share the device securely.

Developers can access the beta now, with a public release expected in April. Read more

Quest v74 update

Meta’s Quest v74 update brings key improvements:

• Web Shortcuts – Launch websites directly from the Quest Home interface.

• DisplayPort Out – Enables connection to external displays.

• Improved Casting – Enhances casting quality and stability for sharing VR experiences.

The update is rolling out now to Quest users worldwide. Read more

iOS 18.4 Introduces New Apple Vision Pro App for iPhone

Apple’s latest iOS update brings tighter integration between the iPhone and Vision Pro, adding a dedicated app for managing spatial experiences. Read more

Meta Discontinues Move Fitness Tracking for Quest

Meta has officially shut down its Move fitness tracking feature on Quest VR headsets, redirecting users to third-party apps for workout tracking.

Meta Quest Introduces New Passthrough API for Developers

A new passthrough API has been released, allowing developers to create mixed reality experiences with improved real-world interaction. Read more

🌎 Community Corner

Meridian expands to Barcelona, Lagos, and Nairobi

Meridian Meetups, a rapidly growing community for the confluence of mobile developers and designers exploring spatial computing and XR, continues its global expansion:

• Barcelona Launch – A new chapter debuted at MWC 2025, bringing together industry leaders and innovators.

• Lagos & Nairobi – New community hubs are forming, offering local developers opportunities to connect and collaborate.

• Your city next? – Applications remain open for hosting future meetups worldwide.

Developers have opportunity in Apple Vision Pro's app ecosystem

Despite initial excitement, developer engagement with the Apple Vision Pro appears to be waning, with fewer apps being released than anticipated.

Rockstar acquires GTA San Andreas VR Developer

Rockstar Games has acquired Video Games Deluxe, the studio behind the unreleased GTA: San Andreas VR project. However, sources suggest this doesn’t guarantee the game’s completion. Fans should temper expectations regarding a release.

🛠️ Hardware News & Rumors

March was packed with major announcements at MWC in Barcelona, setting the stage for the next wave of spatial computing innovations—we’ll be covering them in-depth soon.

Meta is rumored to be expanding its AI wearable lineup following the success of Ray-Ban Meta smart glasses. The company has teased more AI-powered devices launching in 2025, continuing its push into augmented reality hardware.

Meanwhile, Microsoft's mixed-reality ambitions are shifting as the company officially ends HoloLens hardware development, signaling a strategic pivot away from its dedicated MR headset.

Samsung appears to be taking inspiration from Apple’s Vision Pro Workspace feature, with reports suggesting the company is working on a similar functionality for its upcoming XR headset. The Samsung Vision Pro competitor is expected to launch later this year, intensifying competition in the premium mixed-reality market.

In other news, Google is nearing a $115 million acquisition deal for an eye-tracking firm, aiming to enhance its XR ecosystem with advanced gaze-tracking capabilities.

Finally, reports indicate that Xbox may be developing its own VR headset, though concerns about its long-term viability have surfaced. This potential move would mark Microsoft’s re-entry into the immersive gaming space after years of speculation.

🚀 Stay Connected & Keep Building

Thank you for your contributions to spatial computing’s rapid evolution in business. We’re here to highlight the teams and innovations shaping its future. Whether you're developing groundbreaking applications or pushing the boundaries of immersive technology, we want to hear from you.

If you're working on something exciting, let’s connect. We’re always looking to feature projects that move the industry forward and spark new ideas.