Spatial Computing Business Newsletter, July 2025

This past month, the landscape has buzzed with quiet innovation from familiar names like Puma, DAZN, Apple, Cosmo Pharma, Zoom, and Wrexham FC, hinting at exciting new ways our digital and physical worlds are merging. Beneath the surface, core operating systems are receiving significant updates, while the rumor mill churns with whispers of next-generation hardware. As always, key industry events are just around the corner, promising further insights into what's next.

🚀 Latest Real-world Spatial Applications 

  • Puma launched a WebXR shopping experience on Meta Quest for its newest shoe. Step into a new dimension of online retail. PUMA is innovating with a WebXR experience that lets you virtually try on their basketball shoes. Check it out: PUMA MR Experience and Read more.

  • DAZN brings FIFA Club World Cup to Meta Quest. Sports broadcasting is going immersive. DAZN has launched an XR app on Meta Quest, offering a new way to experience the FIFA Club World Cup 2025 in the U.S. Read more.

  • F1 Immersive Video on Apple Vision Pro with Brad Pitt. Get closer to the action than ever before. A new F1 immersive video experience takes you around the track with Brad Pitt on Apple Vision Pro. Read more.

  • Cosmo Pharma unveils endoscopy clinical study using Apple Vision Pro. A first-of-its-kind study at Rush University Medical Center, investigating the use of its GI Genius endoscopy system for medical procedures. Read more.

  • Zoom arrives on Meta Quest. Remote collaboration is getting an upgrade. Zoom is now available on Meta Quest, bringing virtual reality capabilities to your meetings. Read more.

  • Wrexham FC fan engagement experience released with Xtadium on the Meta Quest. The beloved football club Wrexham is teaming up with Meta Quest for an exciting collaboration. Read more.​

⚙️ Operating System Announcements

visionOS 2.6 Beta 3 update

Notable features expected in this version include enhanced support for various capture devices (Insta360, GoPro, Canon), integration of PlayStation controller support, more realistic immersive spatial scenes through AI, expanded spatial features like customizable widgets and enhanced Safari capabilities, shared spatial spaces for multiple users, and improved Persona appearances. Explore visionOS 26 Beta 3 release notes.

Meta Quest v78 update

This update delivers various improvements, including system-wide Dolby ATMOS support for apps and games, a new window layout for managing multiple apps, creator content in Horizon Feed, and swipe typing. Other enhancements include eye tracking improvements (Quest Pro), updated Do Not Disturb settings, a Wi-Fi QR code scanner (Quest 3), and immersive media continuity. Check out the Meta Quest release notes.

Meta Spatial SDK v0.7.0

The development toolkit enabling non-Unity, Kotlin-based mobile developers to create spatial applications for Meta Quest, has been updated. This release introduces:

  • Horizon OS UI Set

  • Interaction SDK (Beta)

  • Passthrough Camera Access

  • and more

Android XR SDK Now in Developer Preview

In anticipation for the release of the hardware, Android XR remains available for developers to “pre” build immersive experiences on Android devices. Google continues to seek feedback during this development phase. Developers can explore the tools and provide their input. Read more

🌎 Community Corner

Upcoming Events

SIGGRAPH 2025 from August 10-14 in Vancouver, BC, Canada. The conference for computer graphics and interactive techniques will feature the latest advancements across various fields. The event brings together educators, film/VFX professionals, software developers, digital media artists, and gaming experts. More Info.

Meridian Meetup Accra on August 1st, the next Meridian Meetup is scheduled for the incredible community Ghana. Following the massive turnout from the last Meridian event in Accra, this meetup will welcome the region's mobile app developers, designers, and XR professionals. The event aims to further engage the community in the expanding field of spatial computing, offering talks, workshops, demos, and networking opportunities. Register and learn more.

Want Meridian Meetup in your city? Reach out to Meridian if you are interested in bringing a Meridian Meetup to your local area. Contact

🛠️ Hardware News & Rumors

Meta has introduced Oakley | Meta Glasses, a new line of smart eyewear integrating performance features with AI capabilities. This collaboration with Oakley broadens Meta's smart glasses portfolio. Discover the new lineup.

Reports indicate Samsung's "Project Moohan" XR headset is expected to launch in September. This follows previous anticipation for Samsung's entry into the XR hardware market.

Rumors have emerged regarding the next iteration of Meta's popular headset, the Meta Quest 4.

Apple has quietly unveiled a new spatial audio format designed to expand on Dolby Atmos. This format aims to offer enhanced immersive audio experiences, particularly on devices like the Apple Vision Pro, and could compete with other emerging audio technologies.

Additional details are surfacing about Google's consumer XR glasses, reportedly code-named "Google Martha." 

Apple has acquired two European firms in moves expected to enhance its Apple Intelligence and Apple Vision Pro initiatives. These strategic acquisitions aim to bolster Apple's capabilities in AI and spatial computing. Read about the acquisitions.

Meta and EssilorLuxottica are deepening their partnership with a reported $3.5 billion investment in smart glasses. This investment signals continued commitment to the smart eyewear category and its long-term development.

✨ Join the evolving Spatial Computing landscape

We extend our sincere thanks to you, our readers, for your contributions to the spatial computing field. As this industry continues its transformative trajectory, your work plays a vital role.

As always, we invite you to connect with us, share your insights, and contribute to driving the future of this space. What are you most excited about in the spatial computing landscape right now? Do you have questions about the latest trends or challenges? We encourage you to reach out and contribute to the ongoing conversation.

If you are working on a notable project, we are particularly interested in featuring your work within our community updates; please connect with us if you have work to highlight.